Entrepreneurship Practicum

This Empathy Map describes how our target market was EFFECTED BY SOCIAL DISTANCING IN THE PANDEMIC

this experiment card describes the types of research my team did to discover how our target users were feeling and how we can address their needs.
Digital Product Design

This is an empathy map I made for "Jack", who represents the target user of my app for finding roommates, Roomie.

this is a customer persona for "Jack", who represents my app's target users. While the empathy map describes his needs and wants, the persona describes him and his values and fears.